Hit The IPhone Application To Find The Food You Need. A crowd, a sprawling event is the perfect place to sell an app that lets you cut through the noise and find exactly the right thing at the right time. Enter Spotting food.

It is built around the idea of ​​discovery. After a trip to Japan, founder and CEO Foodspotting Alexa Andrzejewski is back on the part of San Francisco, the thirst for the kitchen, she had discovered on the road.

"There was no way to find a specific dish," he said. "I could not get out of my head the idea that would be great to turn the phone and find good food."

Spotting power was one of those buzzy startups that have emerged from the struggle in the South by Southwest (SXSW) in 2010. A year later, the application now has over 700,000 users of the iPhone.

Participants will take pictures of foods that have tried and mark the images with a location and a comment. When users open the application, you can see pictures of food around them.

"It 's like a more visual, natural way to explore the issues, rather than reading a number of judgments," Andrzejewski said.

The idea has recently attracted $ 3,000,000 equity financing and expanded platform Android and BlackBerry. To celebrate, Foodspotting hosted its second annual street food Fest in Austin.

Posted in Gadgets and technology , technology